Firestone Tires
Firestone was founded in 1900 by Harvey Firestone in Akron, Ohio — the same Akron that became the tire capital of the world. It's been owned by Bridgestone since 1988, which makes it Bridgestone's American value brand: Bridgestone engineering, Firestone prices. In 2025 the brand turned 125, and it celebrated by replacing its most famous tire — more on that below.
Firestone is also the exclusive tire of IndyCar. Every car on the grid runs Firehawks. That racing heritage is where the Firehawk name comes from, and it's the reason the brand punches above its price in performance tires.
Firehawk Indy 500 V2 — the current performance tire
Firehawk Indy 500 V2 — launched January 2026 for the 125th anniversary, replacing the original Indy 500. New tread pattern, Bridgestone's ENLITEN technology, better steering response and wet braking than the old tire, sixty-five sizes from 16 to 20 inches. The honest note enthusiasts already know: the original Indy 500 was a rebadged Bridgestone Potenza RE003, which is exactly why it was the best cheap performance tire in North America. The V2 carries that same idea forward with current tech. If a shop quotes you the original Indy 500, it's old stock — the V2 is the current tire.
Firehawk AS V2 — the performance all-season for the sports sedan you drive year-round. IndyCar-inspired tread, full-depth 3D sipes, and a quiet ride for a tire this sharp.
Destination — trucks and SUVs
Destination LE3 — the highway tire for trucks and SUVs, with a 110,000 km treadwear warranty. The tire for the pickup or full-size SUV that lives on pavement.
Destination A/T2 — the all-terrain. Destination M/T2 — the mud-terrain for the truck that actually goes off-road. Destination XT — the rugged-terrain middle ground, 3PMSF-rated with a 50,000-mile treadwear warranty.
Transforce HT3 / AT2 — the commercial line for work trucks: towing, payload, and fleet duty.
Firestone winter and all-weather
Winterforce 2 and Winterforce 2 UV — studdable dedicated winters, 3PMSF-rated. The Winterforce name has been getting Ontario drivers through winters for decades, and the 2 is the current generation.
WeatherGrip — the all-weather for the driver who wants one set all year: 3PMSF-rated, Hydro-Grip technology, and no seasonal swaps. Honest note: a dedicated Winterforce still out-brakes it on GTA ice in January.
All Season and FR710 (55,000-mile treadlife warranty) — the honest touring tires for the family car and the commuter.
Firestone tires for Tesla and EVs
Honest answer: Firestone doesn't sell a dedicated EV tire. What matters for your Tesla is load index — EVs are heavy, and the wrong load rating is a safety issue, not a comfort preference. We verify load index on every EV quote because most shops don't. A properly-rated Firestone works fine on an EV; we'll confirm the exact size and rating for your car.
Rebates
Firestone runs rebate promotions regularly — including a $70 rebate on four eligible tires this fall. Check our current tire rebates before you buy; we'll make sure you get every dollar you're owed. Our tire promos page has this season's other offers.
The bottom line
Firestone is the honest-value play in the Bridgestone family: 125 years of American tire history, IndyCar credibility, and prices that stay under the premium names. The Firehawk Indy 500 V2 is the headline — a genuinely good performance tire for the money. The Destination and Winterforce lines earn their keep too. Pairing tires with fresh wheels? See our tire and wheel packages. Text (647) 819-0490 with your tire size and we'll tell you straight whether Firestone or something else fits your vehicle.
Ready to price out a set of Firestones?
We sell and install a wide range of Firestone tires across the GTA — mobile tire installation at your driveway, on your schedule. Text or call (647) 819-0490 with your tire size and we'll give you a straight quote — no upsell.
FAQ
Q: Who owns Firestone tires? A: Bridgestone Americas, since 1988. Firestone was founded in 1900 by Harvey Firestone in Akron, Ohio, and is now Bridgestone's American value brand.
Q: Is Firestone a good tire brand? A: Yes, with honest expectations. Firestone is Bridgestone's value line — Bridgestone engineering at prices below the premium names. It's the exclusive tire of IndyCar, and its Firehawk and Destination lines have genuine enthusiast followings. It's positioned as a value and mid-tier brand.
Q: Is the Firehawk Indy 500 V2 better than the original? A: Yes — the V2 launched in January 2026 and is the current tire. It adds a new tread pattern, Bridgestone's ENLITEN technology, better steering response, and better wet braking than the original Indy 500. The original is the previous generation.
Q: What's the best Firestone tire for winter? A: The Winterforce 2 or Winterforce 2 UV — studdable dedicated winters with the three-peak mountain snowflake rating. If you want one set all year, the WeatherGrip all-weather is also 3PMSF-rated, but a dedicated Winterforce still stops shorter on ice.
Q: What's the best Firestone tire for trucks and SUVs? A: The Destination LE3 for highway driving, the Destination A/T2 for all-terrain, the Destination M/T2 for mud, the Destination XT for rugged 3PMSF-rated duty, and the Transforce line for work trucks. Tell us your vehicle and how you drive, and we'll match the tire.
Q: Does Firestone make tires for EVs? A: Firestone doesn't sell a dedicated EV tire, but a properly load-rated Firestone works fine on an EV. EVs are heavy, so we verify load index on every EV quote — the wrong rating is a safety issue. Tell us your car and we'll confirm the exact size and rating.
Q: What warranty does Firestone offer? A: The Gold Pledge Limited Warranty covers eligible Firestone passenger and light truck tires, plus a 90-Day Buy & Try Guarantee on full sets of four or more (one set per vehicle per 12 months, with exclusions). Canadian terms can differ, so confirm the exact coverage on your quote.